CampaignManager is a software system designed to operate a set of digital displays or audio devices often referred to as a Digital Signage or Digital Audio. On a day-to-day basis, most users will only ever use, or interact with CampaignManager. The system comprises three core elements:
Another way of thinking about these elements is to consider TV. TV can be thought to consist of the same three elements; the studio, where content is prepared for broadcast, the broadcast tower, which distributes the content and the TV in your home, which plays back whatever is broadcast to it.
The TV analogy must quickly be left behind however, because although CampaignManager essentially provides those same three elements, in reality, the challenges and requirements for operating any size network are far greater.
You may notice that the arrows connecting the three elements above are indicating information flow in both directions. Unlike broadcast, where information flows outward only, Digital Networks require information from the remote sites to be accessible. Examples include monitoring and reporting as well as routine maintenance. A TV network has no way of knowing when a TV set is turned off. In Digital Signage, knowing this kind of information becomes critical. In fact, without such information running even very small networks can become difficult.
Ways the system works together
To check out pre-requisites and installation of all individual components please click on the appropriate links from the navigation menu.